Growth
Trendsetters against its category
The biggest tracked US beauty salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Trendsetters's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
E
European Wax Center
|
-5.7% |
| 2 |
E
Excalibur Hotel & Casino
|
-1.9% |
| 3 |
A
Amazing Lash Studio
|
-32.4% |
| 4 |
T
The Lash Lounge
|
+15.9% |
| 5 | H Hair Depot | - |
| 6 |
W
Waxing the City
|
-0.3% |
| 7 | T The Hair Palace | - |
| 8 | S Sugaring NYC | -10.3% |
| 9 |
B
Brazilian Wax by Andreia
|
-2.6% |
| 10 | C Canyon Ranch | +7.0% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked Trendsetters locations across 12 US states.
Tracked stores by state
- Florida 2
- Georgia 2
- Indiana 2
- Alabama 1
- Connecticut 1
- Maine 1
- Michigan 1
- Mississippi 1
- Pennsylvania 1
- Texas 1
- Virginia 1
- Wisconsin 1
Customer overlap
Who shops at Trendsetters
Tracked chains Trendsetters customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Coffee House at Chestnut & Pine
100
E
Emagine Geneva Lakes
33
Emagine Geneva Lakes
33
A
Adrian's Frozen Custard
31
C
Crossover Cantina & Eatery
27
B
Black Bird Bakery
13
Black Bird Bakery
13
More trends