Growth
The Barbershop against its category
The biggest tracked US barber shop chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Barbershop's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
Hammer & Nails Grooming Shop for Guys
|
+15.7% |
| 2 |
F
Floyd's 99 Barbershop
|
- |
| 3 | L Lady Jane's Haircuts for Men | -14.8% |
| 4 |
V
V's Barbershop
|
+18.4% |
| 5 |
R
Roosters Men's Grooming Center
|
-6.2% |
| 6 |
T
Tune Up The Manly Salon
|
-6.6% |
| 7 | T The Barbers | -6.8% |
| 8 |
H
Hair Mechanix
|
+7.3% |
| 9 | T The Barbershop | - |
| 10 |
K
Knockouts Haircuts for Men
|
-6.9% |
Share of tracked category spend, indexed
Store footprint
Store map
77 tracked The Barbershop locations across 26 US states.
Tracked stores by state
- Wisconsin 19
- Florida 6
- California 5
- Minnesota 5
- Texas 5
- Arizona 3
- Georgia 3
- Idaho 3
- Michigan 3
- Virginia 3
- Alabama 2
- Indiana 2
- North Carolina 2
- Pennsylvania 2
- South Carolina 2
- Tennessee 2
- Colorado 1
- Connecticut 1
- Hawaii 1
- Illinois 1
- Kentucky 1
- Massachusetts 1
- Missouri 1
- Mississippi 1
- New York 1
- Vermont 1
Customer overlap
Who shops at The Barbershop
Tracked chains The Barbershop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Festival
53
L
Lamb's Fresh Market
47
D
Dick's Family Foods
47
M
MCAS Yuma Commissary
46
MCAS Yuma Commissary
46
N
Nakashima of Japan
31
C
Crossroads County Market
29
More trends