Growth
Taqueria Los Primos against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Taqueria Los Primos's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
|
-14.7% |
| 2 |
P
|
+7.2% |
| 3 |
F
|
+4.5% |
| 4 |
C
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Taqueria Los Primos locations across 13 US states.
Tracked stores by state
- Maryland 3
- Alabama 2
- California 2
- Delaware 1
- Florida 1
- Georgia 1
- Iowa 1
- Illinois 1
- South Dakota 1
- Tennessee 1
- Texas 1
- Utah 1
- Washington 1
Customer overlap
Who shops at Taqueria Los Primos
Tracked chains Taqueria Los Primos customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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