Growth
Spectrum against its category
The biggest tracked US internet & cable TV chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Spectrum's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
X
XFINITY Store by Comcast
|
- |
| 2 |
O
Optimum
|
-49.5% |
| 3 |
X
Xfinity
|
- |
| 4 |
S
Spectrum
|
-52.1% |
| 5 |
B
Buckeye Broadband
|
-63.0% |
| 6 |
A
Altafiber
|
-62.4% |
| 7 |
C
Cox
|
- |
| 8 |
C
Cox Communications
|
-12.9% |
| 9 |
C
CoastConnect
|
- |
| 10 |
G
Greenlight Networks
|
-40.5% |
Share of tracked category spend, indexed
Store footprint
Store map
416 tracked Spectrum locations across 34 US states.
Tracked stores by state
- New York 55
- California 51
- North Carolina 43
- Ohio 40
- Florida 32
- Texas 31
- Alabama 19
- Wisconsin 19
- Michigan 17
- South Carolina 13
- Kentucky 12
- Tennessee 12
- Georgia 11
- Maine 9
- Hawaii 7
- Missouri 5
- Washington 5
- Indiana 4
- Oregon 4
- Pennsylvania 4
- Wyoming 4
- Virginia 3
- Connecticut 2
- Illinois 2
- Minnesota 2
- Nevada 2
- Arizona 1
- Iowa 1
- Idaho 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- Nebraska 1
- West Virginia 1
Customer overlap
Who shops at Spectrum
Tracked chains Spectrum customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Philadelphia 76ers Training Complex
100
P
Philadelphia Phillies
39
X
Xfinity Mobile Arena
35
A
Adasa Latin Market
28
H
Honest Weight Food Co-OP
26
More trends