Growth
Serenity Nail Spa against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Serenity Nail Spa's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
|
-5.6% |
| 2 | P Pro Nails | -5.3% |
| 3 | H Happy Nails | -2.3% |
| 4 | V VIP Nails | -3.3% |
| 5 | L Lovely Nails | -3.4% |
| 6 |
S
|
-1.5% |
| 7 |
A
|
-8.8% |
| 8 | L Luxury Nails | -0.9% |
| 9 | L Lee Nails | -5.6% |
| 10 | T Top Nails | -3.7% |
| 95 | S Serenity Nail Spa | -6.5% |
Share of tracked category spend, indexed
Store footprint
Store map
27 tracked Serenity Nail Spa locations across 18 US states.
Tracked stores by state
- Tennessee 4
- North Carolina 3
- Texas 3
- California 2
- Georgia 2
- Alabama 1
- Arizona 1
- Florida 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- Michigan 1
- New Jersey 1
- New Mexico 1
- Ohio 1
- Oklahoma 1
- South Dakota 1
- Virginia 1
Customer overlap
Who shops at Serenity Nail Spa
Tracked chains Serenity Nail Spa customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends