Growth
Serenity Nail Spa against its category
The biggest tracked US nail salons chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Serenity Nail Spa's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
|
-8.0% |
| 2 |
S
|
+6.1% |
| 3 |
A
|
-9.0% |
| 4 | P Pro Nails | -10.9% |
| 5 | V VIP Nails | -2.2% |
| 6 | H Happy Nails | -5.2% |
| 7 | L Lovely Nails | -16.8% |
| 8 | A Ambiance Nail Spa | -7.0% |
| 9 | L Luxury Nails | -5.3% |
| 10 | L Luxury Nails & Spa | +2.6% |
| 101 | S Serenity Nail Spa | -6.3% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Serenity Nail Spa locations across 11 US states.
Tracked stores by state
- North Carolina 2
- Alabama 1
- Arizona 1
- California 1
- Florida 1
- Maryland 1
- Michigan 1
- New Jersey 1
- Ohio 1
- Tennessee 1
- Virginia 1
Customer overlap
Who shops at Serenity Nail Spa
Tracked chains Serenity Nail Spa customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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