Growth
Roberto's Taco Shop against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Roberto's Taco Shop's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.9% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Roberto's Taco Shop locations across 5 US states.
Tracked stores by state
- California 12
- Nevada 8
- Texas 2
- Arizona 1
- New Mexico 1
Customer overlap
Who shops at Roberto's Taco Shop
Tracked chains Roberto's Taco Shop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Sam's Club Tire & Battery
100
L
Lowest Price Depot
91
L
La Bonita Supermarkets
90
S
Santa Fe Station Hotel & Casino
82
W
William Hill
80
William Hill
80
N
Nellis 300 Lanes Bowling Alley
76
D
Don Tortaco Mexican Grill
74
A
Americo
73
Americo
73
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