Growth
Moe's Original BBQ against its category
The biggest tracked US barbecue chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Moe's Original BBQ's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Mission BBQ
|
+1.7% |
| 2 |
S
Sonny's BBQ
|
-6.6% |
| 3 |
R
Rudy's Country Store and Bar-B-Q
|
+11.0% |
| 4 |
C
City Barbeque
|
+17.8% |
| 5 |
B
Bill Miller Bar-B-Q
|
+0.2% |
| 6 |
F
Famous Dave's
|
-7.1% |
| 7 |
D
Dickey's Barbecue Pit
|
-12.3% |
| 8 |
S
Smokey Bones
|
-57.5% |
| 9 |
M
Moe's Original BBQ
|
+3.0% |
| 10 |
P
Pappas Bar-B-Q
|
+3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
51 tracked Moe's Original BBQ locations across 13 US states.
Tracked stores by state
- Alabama 18
- Colorado 8
- Georgia 5
- North Carolina 4
- South Carolina 4
- Maine 3
- Florida 2
- Mississippi 2
- California 1
- Kansas 1
- Louisiana 1
- Ohio 1
- Virginia 1
Customer overlap
Who shops at Moe's Original BBQ
Tracked chains Moe's Original BBQ customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
SkyBar
100
I
Innisfree Irish Pub
99
P
Pants Store
74
C
Corks and Tops
64
T
The Ice Box Bar
56
G
Greer's St. Louis Market
55
B
Baldwin EMC
54
Baldwin EMC
54
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