Growth
Key Food against its category
The biggest tracked US supermarkets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Key Food's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
K
|
- |
| 2 |
P
|
-1.7% |
| 3 |
M
|
-1.2% |
| 4 |
F
|
-3.7% |
| 5 |
S
|
-4.9% |
| 6 |
H
|
+9.2% |
| 7 |
H
|
-4.3% |
| 8 |
G
|
-5.8% |
| 9 |
A
|
-4.0% |
| 10 |
F
|
-6.9% |
| 73 |
K
|
+4.8% |
Share of tracked category spend, indexed
Store footprint
Store map
230 tracked Key Food locations across 10 US states.
Tracked stores by state
- New York 182
- Florida 23
- New Jersey 8
- Connecticut 7
- Massachusetts 3
- North Carolina 2
- Pennsylvania 2
- California 1
- Ohio 1
- Rhode Island 1
Customer overlap
Who shops at Key Food
Tracked chains Key Food customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends