Growth
Fashion Q against its category
The biggest tracked US fast fashion chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Fashion Q's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
H&M
|
+5.1% |
| 2 |
Z
Zara
|
+17.7% |
| 3 |
W
Windsor Fashions
|
+18.9% |
| 4 |
P
Primark
|
+11.8% |
| 5 |
C
Charlotte Russe
|
- |
| 6 | D Discovery Clothing Company | - |
| 7 |
M
MadRag
|
+17.7% |
| 8 | Q Q | - |
| 9 |
M
Mango
|
+18.7% |
| 10 |
F
Forever 21
|
-97.3% |
| 12 | F Fashion Q | +16.4% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked Fashion Q locations across 3 US states.
Tracked stores by state
- California 21
- Arizona 1
- Tennessee 1
Customer overlap
Who shops at Fashion Q
Tracked chains Fashion Q customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Bobo's Beauty Supply
67
H
Highland Mini Market & Gas
48
T
The Blazin' Crab
44
L
La Surtidora Cash & Carry
44
L
La Noria Market
35
More trends