Growth
China Village against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks China Village's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked China Village locations across 12 US states.
Customer overlap
Who shops at China Village
Tracked chains China Village customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
First Stop Convenience
100
W
Westbrook Market
98
F
Friendly Discount Beverage
73
A
Archie & Clyde's
68
W
Warrick Veterinary Clinic
68
Warrick Veterinary Clinic
68
W
World Liquor & Tobacco
65
L
Lowes Island Fitness
63
N
Nellie's Restaurant
63
S
Simerly's
58
R
RoosterTails
56
More trends