Growth
China Village against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks China Village's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 70 | C China Village | -18.2% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked China Village locations across 12 US states.
Customer overlap
Who shops at China Village
Tracked chains China Village customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oliver's Market
100
F
Friendly Discount Beverage
92
W
Westbrook Market
70
C
China Village Restaurant
63
F
First Stop Convenience
55
D
Dad's Place
51
F
Friendly Gas
51
T
TNT Quickstop
48
B
Big Valley Food
45
A
Archie & Clyde's
40
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