Growth
China Taste against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks China Taste's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 22 | C China Taste | -4.5% |
Share of tracked category spend, indexed
Store footprint
Store map
69 tracked China Taste locations across 26 US states.
Tracked stores by state
- Florida 22
- Pennsylvania 5
- Virginia 5
- New York 4
- Georgia 3
- Maine 3
- North Carolina 3
- New Jersey 3
- Delaware 2
- Louisiana 2
- South Carolina 2
- Alabama 1
- Arkansas 1
- Arizona 1
- Connecticut 1
- Illinois 1
- Indiana 1
- Kansas 1
- Maryland 1
- Minnesota 1
- Missouri 1
- Mississippi 1
- Nebraska 1
- Rhode Island 1
- Tennessee 1
- Texas 1
Customer overlap
Who shops at China Taste
Tracked chains China Taste customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cypress Wine & Spirits
100
T
The Umbrella Factory Supermarket
87
S
Sunset Variety
58
D
Detwiler's Farm Market
42
Detwiler's Farm Market
42
Q
Quick King
39
T
Thrifty Specialty Produce & Meats
35
B
Bayhealth Medical Center
31
Bayhealth Medical Center
31
More trends