Growth
Asian Grill against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Asian Grill's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 171 | A Asian Grill | -19.1% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Asian Grill locations across 12 US states.
Tracked stores by state
- Virginia 4
- Ohio 3
- New Jersey 2
- South Carolina 2
- Tennessee 2
- Arizona 1
- California 1
- Connecticut 1
- Indiana 1
- Mississippi 1
- North Carolina 1
- Texas 1
Customer overlap
Who shops at Asian Grill
Tracked chains Asian Grill customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Shoemakers IGA
100
C
Chillicothe Street Pizza
50
S
Sunshine Spirits
32
M
Maxwell's Tavern
29
M
Mary O'Neill's
27
C
Charleston AFB Commissary
24
M
Milano's Family Restaurant
24
Q
Queens South Waxhaw
23
H
Hacienda El Rey
22
M
Money Man Pawn
21
More trends