Trends · data through September 2026

Upscale Casual in Boston-Cambridge-Newton, MA-NH

Iceflower tracks 55 stores from 17 upscale casual chains in Boston-Cambridge-Newton, MA-NH. Burtons Grill & Bar grew fastest over the last year, ahead of Yard House and The Cheesecake Factory.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
17
Tracked stores
55
Consumer panel
130M+

Growth ranking

Fastest-growing tracked upscale casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Burtons Grill & Bar and Yard House sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 B Burtons Grill & Bar logo Burtons Grill & Bar - -4.4%
2 Y Yard House logo Yard House - -6.5%
3 T The Cheesecake Factory logo The Cheesecake Factory - -10.2%
4 B Barcelona Wine Bar - -15.1%
  • Legal Sea Foods
  • The Cheesecake Factory
  • Yard House
  • Burtons Grill & Bar
  • Earls Kitchen + Bar
  • Barcelona Wine Bar
  • Seasons 52
  • Other tracked chains

Store footprint

Store map

55 tracked store locations in Boston-Cambridge-Newton, MA-NH. The 7 largest tracked chains are highlighted.

  • Legal Sea Foods (19)
  • The Cheesecake Factory (7)
  • Yard House (5)
  • Burtons Grill & Bar (6)
  • Earls Kitchen + Bar (2)
  • Barcelona Wine Bar (3)
  • Seasons 52 (2)
  • Other tracked chains

Top tracked chains by store count

More trends

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