Trends · data through September 2026

Family & Value Apparel in Baltimore-Columbia-Towson, MD

Iceflower tracks 60 stores from 16 family & value apparel chains in Baltimore-Columbia-Towson, MD. Rainbow Shops grew fastest over the last year, ahead of Old Navy and Levi's.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
16
Tracked stores
60
Consumer panel
130M+

Growth ranking

Fastest-growing tracked family & value apparel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Rainbow Shops and Old Navy sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 R Rainbow Shops logo Rainbow Shops - +1.5%
2 O Old Navy logo Old Navy - -0.3%
3 L Levi's logo Levi's - -10.7%
4 A Ashley Stewart logo Ashley Stewart - -13.3%
5 S Shoe Dept. logo Shoe Dept. - -24.7%
  • Old Navy
  • Rainbow Shops
  • K&G Fashion Superstore
  • Gap
  • Levi's
  • Gap Factory
  • Shoe Dept.
  • Other tracked chains

Store footprint

Store map

60 tracked store locations in Baltimore-Columbia-Towson, MD. The 7 largest tracked chains are highlighted.

  • Old Navy (13)
  • Rainbow Shops (19)
  • K&G Fashion Superstore (2)
  • Gap (2)
  • Levi's (3)
  • Gap Factory (2)
  • Shoe Dept. (3)
  • Other tracked chains

Top tracked chains by store count

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