Growth
The Bird in Hand against its category
The biggest tracked UK bars, pubs & breweries by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Bird in Hand's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | E Epworth House | - |
| 2 | S Sovereigns | -6.4% |
| 3 | T The Red Lion | -2.6% |
| 4 |
S
Slug and Lettuce
|
+6.7% |
| 5 | T The Ivy | +11.1% |
| 6 |
O
O'Neill's
|
-0.1% |
| 7 | T The Royal Oak | +5.4% |
| 8 |
W
Wetherspoon
|
+3.2% |
| 9 | Y YO! Waltham Abbey Tesco Kiosk | -8.9% |
| 10 | T The White Horse | +7.0% |
| 168 | T The Bird in Hand | -6.4% |
Share of tracked category spend, indexed
Store footprint
Store map
18 tracked The Bird in Hand locations across 6 of the UK's 12 regions and nations.
Tracked stores by region
- South East 6
- West Midlands 4
- South West 3
- East of England 2
- London 2
- Wales 1
Customer overlap
Who shops at The Bird in Hand
Tracked chains The Bird in Hand customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends