Trends · data through September 2026

Retail trends in Stoke-on-Trent

Iceflower tracks 273 stores from 163 retail chains in Stoke-on-Trent. Toolstation UK grew fastest over the last year, ahead of The Works and Home Bargains.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
163
Tracked stores
273
Consumer panel
130M+

Growth ranking

Fastest-growing tracked retail chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Toolstation UK and The Works sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Toolstation UK logo Toolstation UK ▲1 +16.8%
2 T The Works logo The Works - +14.2%
3 H Home Bargains ▲1 +12.2%
4 P Pets at Home logo Pets at Home - +4.7%
5 J JD Sports logo JD Sports ▲1 +3.3%
6 C Card Factory logo Card Factory - +0.6%
7 S Screwfix logo Screwfix ▲1 -1.2%
8 N Next logo Next ▲1 -1.8%
9 B B&Q logo B&Q - -2.8%
10 B Bargain World ▼1 -2.9%
11 N New Look logo New Look ▲1 -4.5%
12 G GO Outdoors logo GO Outdoors - -9.4%
13 R Ryman logo Ryman - -11.5%
14 W Wickes logo Wickes - -11.6%
15 P Poundland logo Poundland ▼2 -17.3%
  • Discount Off-Price Stores
  • Gift Shop
  • Hardware Store
  • Bookstore
  • Home Improvement Center
  • Specialty Store
  • Vape & Tobacco Shops
  • Other categories

Store footprint

Store map

273 tracked store locations in Stoke-on-Trent, colored by category.

  • Discount Off-Price Stores (26)
  • Gift Shop (21)
  • Hardware Store (18)
  • Bookstore (16)
  • Home Improvement Center (14)
  • Specialty Store (12)
  • Vape & Tobacco Shops (12)
  • Other categories

Top tracked chains by store count

More trends

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