Trends · data through July 2026

Breakfast Restaurants in Oklahoma

Iceflower tracks 48 stores from 10 breakfast restaurants chains in Oklahoma. The Big Biscuit grew fastest over the last year, ahead of Waffle House and IHOP.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
10
Tracked stores
48
Consumer panel
130M+

Growth ranking

Fastest-growing tracked breakfast restaurants chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The Big Biscuit and Waffle House sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The Big Biscuit ▲1 +6.6%
2 W Waffle House logo Waffle House ▼1 -0.8%
3 I IHOP logo IHOP - -16.7%
  • IHOP
  • Hatch Early Mood Food
  • The Big Biscuit
  • Waffle House
  • Junction Remix 580
  • Kitchen 324
  • First Watch
  • Other tracked chains

Store footprint

Store map

48 tracked store locations in Oklahoma. The 7 largest tracked chains are highlighted.

  • IHOP (24)
  • Hatch Early Mood Food (4)
  • The Big Biscuit (5)
  • Waffle House (9)
  • Junction Remix 580 (1)
  • Kitchen 324 (1)
  • First Watch (1)
  • Other tracked chains

Top tracked chains by store count

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