Trends · data through September 2026

Motels in Florida

Iceflower tracks 217 stores from 105 motel chains in Florida. Super 8 grew fastest over the last year, ahead of Motel 6 and Red Roof.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
105
Tracked stores
217
Consumer panel
130M+

Growth ranking

Fastest-growing tracked motel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Super 8 and Motel 6 sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Super 8 logo Super 8 - +11.8%
2 M Motel 6 logo Motel 6 - -1.6%
3 R Red Roof logo Red Roof - -2.0%
4 E Economy Inn - -2.4%
5 K Knights Inn logo Knights Inn - -6.7%
6 B Budget Inn - -6.8%
7 R Red Carpet Inn - -42.4%
8 E Executive Inn - -70.2%
  • Motel 6
  • Red Roof
  • Super 8
  • Shipwreck Motel
  • Budget Inn
  • Economy Inn
  • Little Palm Inn
  • Other tracked chains

Store footprint

Store map

217 tracked store locations in Florida. The 7 largest tracked chains are highlighted.

  • Motel 6 (30)
  • Red Roof (30)
  • Super 8 (25)
  • Shipwreck Motel (1)
  • Budget Inn (12)
  • Economy Inn (4)
  • Little Palm Inn (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 M Motel 6 logo Motel 6 30
  • 2 R Red Roof logo Red Roof 30
  • 3 S Super 8 logo Super 8 25
  • 4 B Budget Inn 12
  • 5 S Sunshine Inn 5
  • 6 E Economy Inn 4
  • 7 E Executive Inn 4
  • 8 K Knights Inn logo Knights Inn 4
  • 9 R Red Carpet Inn 4
  • 10 R Royal Inn 2
  • 11 L La Fuente Hotel 2
  • 12 R Relax Inn 2
  • 13 M Monterey Motel 1
  • 14 S Sunshine Motel 1
  • 15 T Tampa 8 Inn 1
  • 16 K Kenwood Inn 1
  • 17 M Miami Executive Hotel 1
  • 18 S Shakir Economy Motel 1
  • 19 S San Marina Motel 1
  • 20 C Crystal River Motel 1
  • 21 P Plaza Travel Inn 1
  • 22 H Hernando Beach Motel 1
  • 23 S Sea Palms Motel 1
  • 24 P Palm City Motel 1
  • 25 S Sinbad Motel 1
  • 26 H Hialeah Motel 1
  • 27 S Seashell Motel 1
  • 28 L Leeward Motel 1
  • 29 C Coconut Grove Motor Inn 1
  • 30 M Maple Leaf Inn & Suites 1
  • 31 I Island House Motel 1
  • 32 M Mansion Motel 1
  • 33 B Best Motel 1
  • 34 Q Queens Lodge Motel 1
  • 35 N Nexx Motel 1
  • 36 M Magic Beach Motel 1
  • 37 E Emerson Inn 1
  • 38 C Congress Motel 1
  • 39 U Unique Motel 1
  • 40 F Friendly Motel 1
  • 41 S Sole Inn and Suites 1
  • 42 A American Inn 1
  • 43 Z Zada Hotel 1
  • 44 B Biscayne Inn 1
  • 45 B Budget Inn of Jasper 1
  • 46 S Super 8 Pensacola N.A.S. Corry 1
  • 47 P Peek A Boo Motel 1
  • 48 T Trails End Motel 1
  • 49 T Treetops Motel 1
  • 50 S Safety Harbor Motel 1

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