Trends · data through September 2026

Thai, Vietnamese, Filipino & Hawaiian in Delaware

Iceflower tracks 36 stores from 30 Thai, Vietnamese, Filipino & Hawaiian chains in Delaware.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
30
Tracked stores
36
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Thai, Vietnamese, Filipino & Hawaiian chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 P Poke Bros. logo Poke Bros. - -6.2%
  • Nalu
  • Ruby Thai
  • Poke Bros.
  • Pho Saigon
  • Pho Viet
  • Nasi Malay Thai Sushi
  • Bangkok Bistro
  • Other tracked chains

Store footprint

Store map

36 tracked store locations in Delaware. The 7 largest tracked chains are highlighted.

  • Nalu (1)
  • Ruby Thai (1)
  • Poke Bros. (5)
  • Pho Saigon (1)
  • Pho Viet (2)
  • Nasi Malay Thai Sushi (1)
  • Bangkok Bistro (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 P Poke Bros. logo Poke Bros. 5
  • 2 P Pho Viet 2
  • 3 B Bangkok Thai Cuisine 2
  • 4 T The Riverfront Asian Cuisine & Bar 1
  • 5 P Pho Nhu Vu 1
  • 6 L Luv Thai 1
  • 7 W Wings & Thai Restaurant 1
  • 8 B Bangkok House 1
  • 9 R Rim Nahm Thai Cuisine 1
  • 10 B Banh Mi Boy 1
  • 11 T Thak Thai 1
  • 12 L Little Spice 1
  • 13 P Philippine Bread House & Restaurant 1
  • 14 P Pokelicious Fusion Cuisine 1
  • 15 M Maui Poke Bowl 1
  • 16 P Pho Ever Cafe 1
  • 17 R Rasa Sayang 1
  • 18 S Soybean Asian Grille 1
  • 19 S Southeast Kitchen 1
  • 20 S Sticky Rice 1
  • 21 S Saap Lao Thai Cuisine 1
  • 22 B Banh Mi Vans 1
  • 23 P Pho Cali 1
  • 24 T The Secret Sauce Thai Kitchen 1
  • 25 R Rice Restaurant 1
  • 26 B Bangkok Bistro 1
  • 27 N Nasi Malay Thai Sushi 1
  • 28 P Pho Saigon 1
  • 29 R Ruby Thai 1
  • 30 N Nalu 1

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