Trends · data through September 2026

Bakeries, Donuts & Desserts in Crewe

Iceflower tracks 32 stores from 12 bakeries, donuts & desserts in Crewe. Chatwins grew fastest over the last year, ahead of Greggs and Sayers.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
12
Tracked stores
32
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bakeries, donuts & desserts

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chatwins and Greggs sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chatwins logo Chatwins - +3.6%
2 G Greggs logo Greggs - +1.8%
3 S Sayers logo Sayers - -25.9%
  • Greggs
  • Chatwins
  • GAIL's
  • Holmes Sweet Home
  • Cake Box
  • Birds Bakery
  • Sayers
  • Other tracked chains

Store footprint

Store map

32 tracked store locations in Crewe. The 7 largest tracked chains are highlighted.

  • Greggs (13)
  • Chatwins (6)
  • GAIL's (1)
  • Holmes Sweet Home (1)
  • Cake Box (1)
  • Birds Bakery (1)
  • Sayers (3)
  • Other tracked chains

Top tracked chains by store count

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