Growth
Wings and Rings against its category
The biggest tracked US chicken restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Wings and Rings's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Buffalo Wild Wings
|
-0.6% |
| 2 |
P
Popeyes Louisiana Kitchen
|
-2.1% |
| 3 |
Z
Zaxby's
|
+4.7% |
| 4 |
W
Wingstop
|
-5.1% |
| 5 |
B
Bojangles'
|
-0.9% |
| 6 | R Roosters | +0.1% |
| 7 |
C
Church's Chicken
|
+6.9% |
| 8 |
S
Slim Chickens
|
-3.3% |
| 9 |
P
Pollo Tropical
|
-1.3% |
| 10 |
A
America's Best Wings
|
+11.0% |
| 20 |
W
Wings and Rings
|
+12.6% |
Share of tracked category spend, indexed
Store footprint
Store map
18 tracked Wings and Rings locations across 4 US states.
Customer overlap
Who shops at Wings and Rings
Tracked chains Wings and Rings customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Barleycorn's
95
Barleycorn's
95
C
Corporate Cleaning Systems
86
L
Longnecks Sports Grill
80
M
Miller Chiropractic Office
80
D
Dickmann's Sports Cafe
77
Dickmann's Sports Cafe
77
B
Border Town Foods
74
K
Kenton County Coroner Office
74
Kenton County Coroner Office
74
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