Growth
The Local against its category
The biggest tracked US bars, pubs & breweries by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Local's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
|
- |
| 2 |
B
|
-28.8% |
| 3 |
T
|
+0.1% |
| 4 |
M
|
+7.1% |
| 5 | L Landmark | - |
| 6 |
P
|
-3.4% |
| 7 | T The Local | -3.3% |
| 8 |
T
|
-8.2% |
| 9 |
M
|
-15.5% |
| 10 |
T
|
+5.9% |
Share of tracked category spend, indexed
Store footprint
Store map
82 tracked The Local locations across 37 US states.
Tracked stores by state
- New York 6
- Colorado 5
- Florida 5
- Wisconsin 5
- California 4
- North Carolina 4
- Tennessee 4
- Texas 4
- Maryland 3
- Nevada 3
- Alabama 2
- Arizona 2
- Georgia 2
- Iowa 2
- Kentucky 2
- Michigan 2
- Minnesota 2
- New Hampshire 2
- Virginia 2
- Vermont 2
- Washington 2
- Wyoming 2
- Alaska 1
- Hawaii 1
- Idaho 1
- Louisiana 1
- Massachusetts 1
- Maine 1
- Montana 1
- New Jersey 1
- Ohio 1
- Oregon 1
- Pennsylvania 1
- Rhode Island 1
- South Carolina 1
- South Dakota 1
- Utah 1
Customer overlap
Who shops at The Local
Tracked chains The Local customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends