Growth
TASTE against its category
The biggest tracked US sandwich & sub shops by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks TASTE's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Subway
|
+1.6% |
| 2 |
A
Arby's
|
-4.4% |
| 3 |
J
Jersey Mike's Subs
|
+3.5% |
| 4 |
J
Jimmy John's
|
-4.0% |
| 5 |
F
Firehouse Subs
|
+3.9% |
| 6 |
M
McAlister's Deli
|
+6.4% |
| 7 |
C
Charleys Cheesesteaks
|
-9.0% |
| 8 |
P
Potbelly Sandwich Shop
|
-6.1% |
| 9 |
P
Penn Station East Coast Subs
|
-7.7% |
| 10 |
J
Jason's Deli
|
-0.7% |
| 17 |
T
TASTE
|
+15.9% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked TASTE locations across 15 US states.
Tracked stores by state
- Virginia 6
- California 3
- Alabama 1
- Florida 1
- Michigan 1
- Missouri 1
- North Carolina 1
- New Hampshire 1
- Nevada 1
- New York 1
- Ohio 1
- South Carolina 1
- Texas 1
- Utah 1
- Washington 1
Customer overlap
Who shops at TASTE
Tracked chains TASTE customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oceana Commissary
100
Oceana Commissary
100
S
Shorebreak Pizza & Taphouse
95
Shorebreak Pizza & Taphouse
95
L
Little Creek Commissary
90
B
Baker's Crust Artisan Kitchen
68
Baker's Crust Artisan Kitchen
68
P
Pelon's Baja Grill
57
Pelon's Baja Grill
57
B
Bay Local Eatery
57
T
The Back Deck
57
W
Wave Riding Vehicles
55
Wave Riding Vehicles
55
E
Esprit Decor Home Furnishings
51
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