Growth
Margaritas Mexican Restaurant against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Margaritas Mexican Restaurant's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
| 105 |
M
Margaritas Mexican Restaurant
|
-10.7% |
Share of tracked category spend, indexed
Store footprint
Store map
32 tracked Margaritas Mexican Restaurant locations across 20 US states.
Tracked stores by state
- South Carolina 6
- Texas 4
- California 2
- Maine 2
- North Carolina 2
- Tennessee 2
- Alabama 1
- Florida 1
- Hawaii 1
- Iowa 1
- Illinois 1
- Indiana 1
- Kansas 1
- Louisiana 1
- Michigan 1
- Missouri 1
- Mississippi 1
- New Jersey 1
- Nevada 1
- Oregon 1
Customer overlap
Who shops at Margaritas Mexican Restaurant
Tracked chains Margaritas Mexican Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Gowell's Shop & Save
95
G
Gipper's Sports Grill
93
N
New Meadows Clipper Mart
88
M
Mac's Grill
72
Mac's Grill
72
U
Uncle Pete's Community Market
71
S
Serenity Nails Lounge
69
G
Gibbs
64
G
Gowells Store
64
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