Growth
Margaritas Mexican Restaurant against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Margaritas Mexican Restaurant's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Margaritas Mexican Restaurant locations across 12 US states.
Tracked stores by state
- South Carolina 4
- Maine 2
- Texas 2
- Florida 1
- Hawaii 1
- Illinois 1
- Michigan 1
- Missouri 1
- Mississippi 1
- North Carolina 1
- New Jersey 1
- Tennessee 1
Customer overlap
Who shops at Margaritas Mexican Restaurant
Tracked chains Margaritas Mexican Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Main Street Fuel
100
N
New Meadows Clipper Mart
88
B
Bootleggers Beverage Warehouse
87
U
Uncle Pete's Community Market
86
S
Serenity Nails Lounge
82
G
Gibbs
73
L
Lisbon Fuel Co
70
T
The Social Olive
67
W
Wild Oats Bakery & Cafe
65
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