Growth
Lee | Wrangler against its category
The biggest tracked US western & workwear chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lee | Wrangler's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Boot Barn
|
+3.9% |
| 2 |
C
Cavender's
|
+4.4% |
| 3 |
R
Red Wing
|
-8.9% |
| 4 |
D
Duluth Trading Company
|
-6.9% |
| 5 |
C
Carhartt
|
-1.1% |
| 6 |
A
Ariat Outlet
|
-1.6% |
| 7 | B Boot Factory Outlet | +4.5% |
| 8 | B Boot Country | -10.7% |
| 9 | L Lee Wrangler Clearance Center | +4.4% |
| 10 |
L
Lucchese Bootmaker
|
- |
| 11 |
L
Lee | Wrangler
|
-8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Lee | Wrangler locations across 13 US states.
Customer overlap
Who shops at Lee | Wrangler
Tracked chains Lee | Wrangler customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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