Growth
Hair Works against its category
The biggest tracked US hair salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hair Works's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
Great Clips
|
+3.8% |
| 2 |
S
Sport Clips Haircuts
|
+1.5% |
| 3 |
S
Supercuts
|
-2.3% |
| 4 |
H
Hair Cuttery
|
+3.4% |
| 5 | F Fantastic Sams | -7.5% |
| 6 |
S
SmartStyle
|
-30.2% |
| 7 | C Cost Cutters | -3.1% |
| 8 | S Sharkey's Cuts for Kids | +14.2% |
| 9 |
C
Cookie Cutters Haircuts for Kids
|
-5.6% |
| 10 | H Holiday Hair | -5.7% |
| 136 | H Hair Works | +4.3% |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked Hair Works locations across 14 US states.
Tracked stores by state
- Indiana 2
- North Carolina 2
- California 1
- Colorado 1
- Delaware 1
- Florida 1
- Illinois 1
- Michigan 1
- New Jersey 1
- New York 1
- Pennsylvania 1
- Texas 1
- Washington 1
- West Virginia 1
Customer overlap
Who shops at Hair Works
Tracked chains Hair Works customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Mi Degollado
100
N
Natalie's Nails
99
L
La Mezzaluna Cafe
96
M
MARTIN’S
94
MARTIN’S
94
T
The Black Dog Coffee Company
88
The Black Dog Coffee Company
88
S
Sweet Springs Country Store
79
C
Charles Town Auto Wash
78
B
Bagel Chicks Bakery
69
3
340 Car Wash
63
O
Ortega's Taco Shop
49
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