Growth
El Burrito Loco against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks El Burrito Loco's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-5.8% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
T
The Cheesecake Factory
|
+0.4% |
| 9 |
C
Cracker Barrel Old Country Store
|
-1.6% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked El Burrito Loco locations across 8 US states.
Tracked stores by state
- Illinois 10
- Michigan 5
- Virginia 2
- California 1
- Kentucky 1
- North Carolina 1
- Ohio 1
- Oregon 1
Customer overlap
Who shops at El Burrito Loco
Tracked chains El Burrito Loco customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
O
Oxford Spirits
61
Oxford Spirits
61
R
Red Ox Drive-Thru
53
B
Bulldog Party Store
51
O
Oxford Nail and Spa
51
K
KDS Express
49
G
Glenwood Energy of Oxford
48
B
Butler Rural Elec Cooperative Inc
47
O
Orchard Market
47
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