Chain · United States · data through July 2026

9 99 Cents Only Stores logo 99 Cents Only Stores

Iceflower tracks 126 99 Cents Only Stores stores across 11 US states. It ranks #25 of 682 tracked US discount stores chains by card spend. Its share of tracked category spend moved -87.4% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
126
States
11
Category
Discount Store
Category rank
#25

Growth

99 Cents Only Stores against its category

The biggest tracked US discount stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks 99 Cents Only Stores's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 D Dollar General logo Dollar General +5.1%
2 D Dollar Tree logo Dollar Tree +8.8%
3 F Family Dollar logo Family Dollar -3.5%
4 F Five Below logo Five Below +12.3%
5 O Ollie's Bargain Outlet logo Ollie's Bargain Outlet +9.4%
6 G Gabe's logo Gabe's -15.8%
7 B Big Lots logo Big Lots -77.5%
8 B Bi-Mart Membership Discount Stores logo Bi-Mart Membership Discount Stores -12.8%
9 O Ocean State Job Lot +10.8%
10 R Roses Discount Store logo Roses Discount Store +4.9%
25 9 99 Cents Only Stores logo 99 Cents Only Stores -87.4%

Share of tracked category spend, indexed

100 3.9 2024 Q1 2025 Q4

Store footprint

Store map

126 tracked 99 Cents Only Stores locations across 11 US states.

Tracked stores by state

Customer overlap

Who shops at 99 Cents Only Stores

Tracked chains 99 Cents Only Stores customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

H Highland Service 100
T The FRED Center 64
S Stars & Stripes Travel Center 51
S SSVEC 41
T Tokyo Central logo Tokyo Central 40
A ampm logo ampm 39
S Super Fresh logo Super Fresh 37

More trends

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