Trends · data through September 2026

Grocery & Convenience trends in Worcester, MA

Iceflower tracks 410 stores from 350 grocery & convenience chains in Worcester, MA. Hannaford grew fastest over the last year, ahead of Market Basket and BJ's Wholesale Club.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
350
Tracked stores
410
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Hannaford and Market Basket sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 H Hannaford logo Hannaford - +10.0%
2 M Market Basket logo Market Basket - +7.6%
3 B BJ's Wholesale Club logo BJ's Wholesale Club - +7.1%
4 A ALDI logo ALDI - -0.4%
5 S Stop & Shop logo Stop & Shop - -2.5%
6 S Shaw's logo Shaw's - -3.6%
7 P Price Chopper logo Price Chopper - -7.6%

Store footprint

Store map

410 tracked store locations in Worcester, MA, colored by category.

Top tracked chains by store count

  • 1 S Stop & Shop logo Stop & Shop 11
  • 2 P Price Chopper logo Price Chopper 11
  • 3 S Shaw's logo Shaw's 8
  • 4 M Market Basket logo Market Basket 7
  • 5 H Hannaford logo Hannaford 7
  • 6 B Big Y World Class Market logo Big Y World Class Market 6
  • 7 B BJ's Wholesale Club logo BJ's Wholesale Club 5
  • 8 A ALDI logo ALDI 4
  • 9 M Mr Mike's Mini Mart 2
  • 10 M Main Street Discount Liquors 2
  • 11 W Wachusett Wine & Spirits 2
  • 12 A Austin Liquors 2
  • 13 P Park 'n Shop 2
  • 14 F Foodworks 2
  • 15 M Market 32 logo Market 32 2
  • 16 W Wyman's Liquors 2
  • 17 T Trader Joe's logo Trader Joe's 2
  • 18 H Highland Wine and Spirits 1
  • 19 E Eye Adom African American Market 1
  • 20 M Mass Discount Liquors 1
  • 21 T Templeton Spirits 1
  • 22 V Village Market 1
  • 23 K Kelley Square Liquors 1
  • 24 L Liquor Plus logo Liquor Plus 1
  • 25 B Big Bob's Wine & Spirits 1
  • 26 C Country Corner 1
  • 27 S Super Liquors 1
  • 28 S Star Liquor 1
  • 29 O Oxbow Variety 1
  • 30 H Highland Liquors 1
  • 31 N North Brookfield MA 1
  • 32 S Stafford Discount Liquors 1
  • 33 A A1 Mart 1
  • 34 B Big Boi Meat Market 1
  • 35 M Mendon Wine & Spirits 1
  • 36 F Fred's Variety & Package Store 1
  • 37 S Sutton Center Country Store 1
  • 38 K Kirsch Liquors 1
  • 39 W Wegmans logo Wegmans 1
  • 40 G Gove Farm 1
  • 41 B Bob's Turkey Farm 1
  • 42 M Mac Package Store 1
  • 43 T Turnpike Liquor Store 1
  • 44 W Whittier Farms 1
  • 45 S Sperry's Liquors 1
  • 46 A A&J Grocery 2 1
  • 47 F Foppema's Farm 1
  • 48 C Cournoyer Vegetable Farm 1
  • 49 G Gardner Spirits 1
  • 50 H Hank's Liquors 1

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