Chain · United Kingdom · data through September 2026

H HMV logo HMV

Iceflower tracks 122 HMV stores across 12 of the UK's 12 regions and nations. It ranks #1 of 66 tracked UK music store chains by card spend. Its share of tracked category spend moved -12.1% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
122
Regions
12
Category
Music Store
Category rank
#1

Growth

HMV against its category

The biggest tracked UK music store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks HMV's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 H HMV logo HMV -12.1%
2 N Nottingham City Guitars -
3 D DICE logo DICE -
4 S Sokollab London -
5 G Guitarguitar logo Guitarguitar +10.9%
6 W West End DJ logo West End DJ -
7 A Absolute Music -13.1%
8 C Crash Records logo Crash Records +6.3%
9 W Wax & Beans -
10 R Resident Records -1.7%

Share of tracked category spend, indexed

100 20.8 2024 Q4 2026 Q3

Store footprint

Store map

122 tracked HMV locations across 12 of the UK's 12 regions and nations.

Tracked stores by region

  • South East 22
  • Scotland 15
  • East of England 14
  • North West 13
  • Yorkshire and The Humber 13
  • South West 11
  • West Midlands 11
  • East Midlands 7
  • London 7
  • North East 5
  • Wales 3
  • Northern Ireland 1

Customer overlap

Who shops at HMV

Tracked chains HMV customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

W Waterstones logo Waterstones 100
L Lush logo Lush 47
L LEGO logo LEGO 47
G Greggs logo Greggs 35
P Primark logo Primark 31
H Hobbycraft logo Hobbycraft 31
T The Works logo The Works 31
M McDonald's logo McDonald's 29

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