Chain · United Kingdom · data through September 2026

C Claire's logo Claire's

Iceflower tracks 68 Claire's stores across 12 of the UK's 12 regions and nations. It ranks #5 of 6 tracked UK fashion jewelry chains by card spend. Its share of tracked category spend moved -41.9% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
68
Regions
12
Category
Fashion Jewelry
Category rank
#5

Growth

Claire's against its category

The biggest tracked UK fashion jewelry chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Claire's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 P Pandora logo Pandora -1.5%
2 W Warren James Jewellers logo Warren James Jewellers -0.4%
3 S Swarovski logo Swarovski +14.7%
4 L Lovisa logo Lovisa -
5 C Claire's logo Claire's -41.9%
6 P Penelope -5.0%

Share of tracked category spend, indexed

100 9.6 2024 Q4 2026 Q3

Store footprint

Store map

68 tracked Claire's locations across 12 of the UK's 12 regions and nations.

Tracked stores by region

  • South East 11
  • London 9
  • Scotland 8
  • South West 7
  • Yorkshire and The Humber 7
  • East of England 6
  • West Midlands 6
  • Northern Ireland 4
  • Wales 4
  • North West 3
  • East Midlands 2
  • North East 1

Customer overlap

Who shops at Claire's

Tracked chains Claire's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

P Primark logo Primark 94
S Superdrug logo Superdrug 86
B Belgrave House 86
T The Works logo The Works 85
B B&M Stores logo B&M Stores 78
T Tesco Car Wash 57
F Foodhub logo Foodhub 53
P Poundland logo Poundland 49

More trends

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