Chain · United Kingdom · data through July 2026

B bp Pulse

Iceflower tracks 127 bp Pulse stores across 11 of the UK's 12 regions and nations. It ranks #2 of 61 tracked UK ev charging stations chains by card spend. Its share of tracked category spend moved +15.2% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
127
Regions
11
Category
Ev Charging Station
Category rank
#2

Growth

bp Pulse against its category

The biggest tracked UK ev charging stations chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks bp Pulse's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 M Motor Fuel Group -10.9%
2 B bp Pulse +15.2%
3 M MFG -22.8%
4 S Shell Recharge -
5 M Mer -
6 I InstaVolt Charging Station -12.8%
7 A Applegreen Electric -4.6%
8 A Applegreen Electric Charging Station +4.4%
9 N NEC Express Parking 1 +5.2%
10 R Rhug Estate -

Share of tracked category spend, indexed

100 141.5 2024 Q1 2025 Q4

Store footprint

Store map

127 tracked bp Pulse locations across 11 of the UK's 12 regions and nations.

Tracked stores by region

  • South East 29
  • East Midlands 20
  • London 18
  • East of England 13
  • Scotland 12
  • North West 9
  • West Midlands 9
  • South West 7
  • Northern Ireland 5
  • Yorkshire and The Humber 3
  • Wales 2

Customer overlap

Who shops at bp Pulse

Tracked chains bp Pulse customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

B BP logo BP 100
S Shell logo Shell 48
E Esso 36
A Apcoa 30
S Screwfix logo Screwfix 22
Y YO! Broadstairs Tesco Kiosk 21
L Londis 15
G Greggs logo Greggs 13

More trends

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