Trends · data through September 2026

Thai, Vietnamese, Filipino & Hawaiian in North Carolina

Iceflower tracks 275 stores from 253 Thai, Vietnamese, Filipino & Hawaiian chains in North Carolina.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
253
Tracked stores
275
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Thai, Vietnamese, Filipino & Hawaiian chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Thai Cafe and Poke Bros. sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T Thai Cafe - -10.5%
2 P Poke Bros. logo Poke Bros. - -11.1%
  • Hawkers Asian Street Food
  • Filipino Cuisine
  • Indochine Express
  • Indochine
  • L&L Hawaiian Barbecue
  • Saigon Market LLC
  • Thai House
  • Other tracked chains

Store footprint

Store map

275 tracked store locations in North Carolina. The 7 largest tracked chains are highlighted.

  • Hawkers Asian Street Food (1)
  • Filipino Cuisine (1)
  • Indochine Express (3)
  • Indochine (1)
  • L&L Hawaiian Barbecue (2)
  • Saigon Market LLC (1)
  • Thai House (2)
  • Other tracked chains

Top tracked chains by store count

  • 1 P Poke Bros. logo Poke Bros. 4
  • 2 I Indochine Express 3
  • 3 T Thai Cafe 3
  • 4 T Thai Lotus 2
  • 5 A Aloha Poke 2
  • 6 P Poke Cafe 2
  • 7 P Poke Bowl 2
  • 8 L Lemon Grass Thai Restaurant 2
  • 9 P Poki Bowl 2
  • 10 T Thai Taste 2
  • 11 P Paris Banh Mi logo Paris Banh Mi 2
  • 12 T The Basil Leaf 2
  • 13 P Pho Van 2
  • 14 T Thai House 2
  • 15 T Thai Orchid 2
  • 16 L L&L Hawaiian Barbecue logo L&L Hawaiian Barbecue 2
  • 17 T Thai 55 2
  • 18 P Pho Lao 1
  • 19 B Bangkok Thai Restaurant 1
  • 20 K Khop Khun Taste of Thailand 1
  • 21 P Pho Quynh 1
  • 22 T Table On The Green 1
  • 23 C Chokh Di Noodle House 1
  • 24 T Thai Thai Cuisine 1
  • 25 T Thai Basil 1
  • 26 T The Peanut House 1
  • 27 Y Yummi Banh Mi Streetside Cafe 1
  • 28 B Bee BanhMi 1
  • 29 P Pokeworks logo Pokeworks 1
  • 30 P Pho Happiness 1
  • 31 T Thai Chili 1
  • 32 M Me Vietnamese Kitchen 1
  • 33 T Thai Thai Cafe 1
  • 34 A Asian Fusion Kitchen 1
  • 35 M Mai Phi Authentic Asian Cuisine 1
  • 36 K Khao Thai Cuisine 1
  • 37 F Fresh N Fab 1
  • 38 N Noodle 501 1
  • 39 2 2 Rim Khong Restaurant 1
  • 40 N Neng Jr's logo Neng Jr's 1
  • 41 O Oriental Pho 1
  • 42 B Basil Thai Kitchen 1
  • 43 T Thai Lanna Restaurant 1
  • 44 L Lula Banh Mi & Pho 1
  • 45 B Boon Choo Thai Express 1
  • 46 O Ohana Poke 1
  • 47 P Pho Cafe 1
  • 48 I Island Flavors logo Island Flavors 1
  • 49 L Little Bee Thai 1
  • 50 S Siam Zap Pho 1

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