Trends · data through September 2026

Grocery & Convenience trends in Lincoln

Iceflower tracks 237 stores from 103 grocery & convenience chains in Lincoln. M&S Simply Food grew fastest over the last year, ahead of McColl's and Asda.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
103
Tracked stores
237
Consumer panel
130M+

Growth ranking

Fastest-growing tracked grocery & convenience chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. M&S Simply Food and McColl's sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 M M&S Simply Food logo M&S Simply Food - +18.1%
2 M McColl's logo McColl's - +16.5%
3 A Asda logo Asda ▲1 +14.4%
4 C Co-op Food logo Co-op Food ▲1 +3.1%
5 I Iceland logo Iceland - -1.1%
6 O One Stop logo One Stop - -4.4%
7 T Tesco logo Tesco - -4.8%
8 W Waitrose & Partners logo Waitrose & Partners ▲1 -7.5%
9 H Heron Foods logo Heron Foods - -12.3%
10 S SPAR logo SPAR ▼2 -23.3%
11 L Londis logo Londis - -35.1%
12 L Lidl logo Lidl ▼1 -53.7%

Store footprint

Store map

237 tracked store locations in Lincoln, colored by category.

  • Supermarkets (73)
  • Corner Stores & Bodegas (68)
  • Discount Grocers (23)
  • Butcher Shop (17)
  • Other grocery stores (17)
  • Upscale & Natural Grocers (10)
  • Vending & Micro-Markets (9)
  • Other categories

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.