Trends · data through September 2026

Fast Fashion in Glasgow

Iceflower tracks 46 stores from 11 fast fashion chains in Glasgow. Zara grew fastest over the last year, ahead of Primark and H&M.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
11
Tracked stores
46
Consumer panel
130M+

Growth ranking

Fastest-growing tracked fast fashion chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Zara and Primark sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Z Zara logo Zara - +9.7%
2 P Primark logo Primark - +1.6%
3 H H&M logo H&M - -5.4%
4 R River Island logo River Island - -11.7%
5 N New Look logo New Look - -11.9%
6 Q Quiz Clothing logo Quiz Clothing - -48.7%
  • Primark
  • Zara
  • River Island
  • New Look
  • H&M
  • Quiz Clothing
  • Bershka
  • Other tracked chains

Store footprint

Store map

46 tracked store locations in Glasgow. The 7 largest tracked chains are highlighted.

  • Primark (7)
  • Zara (3)
  • River Island (9)
  • New Look (10)
  • H&M (6)
  • Quiz Clothing (5)
  • Bershka (1)
  • Other tracked chains

Top tracked chains by store count

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