Growth
The Loft against its category
The biggest tracked US coffee shops chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Loft's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-2.7% |
| 2 |
P
Panera Bread
|
-10.0% |
| 3 |
D
Dutch Bros Coffee
|
+2.9% |
| 4 |
T
Tim Hortons
|
-12.1% |
| 5 |
S
Scooter's Coffee
|
+5.7% |
| 6 |
B
Biggby Coffee
|
+0.2% |
| 7 |
7
7 Brew Coffee
|
- |
| 8 |
B
Black Rock Coffee Bar
|
- |
| 9 |
E
Ellianos Coffee
|
+16.6% |
| 10 |
T
The Human Bean
|
-10.7% |
| 48 | T The Loft | -4.9% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked The Loft locations across 10 US states.
Tracked stores by state
- California 3
- Iowa 2
- Washington 2
- Colorado 1
- Florida 1
- Georgia 1
- Michigan 1
- North Dakota 1
- New Jersey 1
- Ohio 1
Customer overlap
Who shops at The Loft
Tracked chains The Loft customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Brass Kraken
100
U
Urban Mo's Bar & Grill
90
S
Silver City Restaurant and Alehouse
90
B
Burrata Bistro
81
T
Town & Country Market
79
L
Liberty Bay Auto Center
77
W
Wheatsfield Cooperative
73
M
Main Street Ale House
72
T
The Mix Market
69
K
Kachai Thai Kitchen
68
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