Chain · United States · data through September 2026

T Talk of the Town

Iceflower tracks 16 Talk of the Town stores across 10 US states.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
16
States
10
Category
Pizzerias

Growth

Talk of the Town against its category

The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Talk of the Town's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 M Mellow Mushroom logo Mellow Mushroom +0.2%
2 L LaRosa's Pizzeria logo LaRosa's Pizzeria -2.4%
3 B Barro's Pizza logo Barro's Pizza +2.0%
4 I Idaho Pizza Company logo Idaho Pizza Company +5.0%
5 P Pizza King logo Pizza King -10.9%
6 D Dion's logo Dion's -
7 G Grimaldi's logo Grimaldi's +9.2%
8 G Giordano's Pizza logo Giordano's Pizza -1.1%
9 R Rosati's Pizza logo Rosati's Pizza +8.3%
10 D Dewey's Pizza logo Dewey's Pizza -13.7%

Share of tracked category spend, indexed

100 96.9 2024 Q4 2026 Q3

Store footprint

Store map

16 tracked Talk of the Town locations across 10 US states.

Customer overlap

Who shops at Talk of the Town

Tracked chains Talk of the Town customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

C Cosentino's Market 98
T Tim's Discount Liquor 86
B Bay Meadows 82
M Metcalf Discount Liquor 77
M Mohan's Wine & Liquors 71
S Star Fuel logo Star Fuel 65
H Humbuggs 61
S Sunnyside Par 3 60
D Downtown City Tavern 60

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