Growth
Dion's against its category
The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Dion's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Mellow Mushroom
|
+0.2% |
| 2 |
L
LaRosa's Pizzeria
|
-2.4% |
| 3 |
B
Barro's Pizza
|
+2.0% |
| 4 |
I
Idaho Pizza Company
|
+5.0% |
| 5 |
P
Pizza King
|
-10.9% |
| 6 |
D
Dion's
|
- |
| 7 |
G
Grimaldi's
|
+9.2% |
| 8 |
G
Giordano's Pizza
|
-1.1% |
| 9 |
R
Rosati's Pizza
|
+8.3% |
| 10 |
D
Dewey's Pizza
|
-13.7% |
Share of tracked category spend, indexed
Store footprint
Store map
34 tracked Dion's locations across 5 US states.
Tracked stores by state
- New Mexico 25
- Colorado 3
- Massachusetts 3
- Texas 2
- Kentucky 1
Customer overlap
Who shops at Dion's
Tracked chains Dion's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Santa Ana Star Casino
100
Santa Ana Star Casino
100
G
Golden Pride
83
Golden Pride
83
L
Latitudes
79
W
Warrior Fuel
77
I
Isleta Resort & Casino
74
Isleta Resort & Casino
74
A
Avanyu Travel Plaza
70
B
Bien Mur Indian Market Center
69
Bien Mur Indian Market Center
69
N
Nambe Falls Travel Center
68
E
El Parasol
64
El Parasol
64
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