Growth
Portillo's against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Portillo's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Texas Roadhouse
|
+6.1% |
| 2 |
C
Chili's Grill & Bar
|
+6.2% |
| 3 |
O
Olive Garden
|
+2.3% |
| 4 |
A
Applebee's Grill + Bar
|
-1.6% |
| 5 |
L
LongHorn Steakhouse
|
+8.9% |
| 6 |
O
Outback Steakhouse
|
+0.4% |
| 7 |
R
Red Robin Gourmet Burgers
|
-5.0% |
| 8 |
R
Red Lobster
|
-0.6% |
| 9 |
B
BJ's Restaurant & Brewhouse
|
-9.1% |
| 10 |
C
Cheddar's Scratch Kitchen
|
+2.2% |
| 11 |
P
Portillo's
|
+1.6% |
Share of tracked category spend, indexed
Store footprint
Store map
104 tracked Portillo's locations across 11 US states.
Customer overlap
Who shops at Portillo's
Tracked chains Portillo's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
I
Illinois Tollway
18
Illinois Tollway
18
D
DuPage Medical Group
17
DuPage Medical Group
17
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