Growth
Norbys Farm Fleet against its category
The biggest tracked US hardware stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Norbys Farm Fleet's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
|
+2.9% |
| 2 |
M
|
-3.5% |
| 3 |
H
|
-2.4% |
| 4 |
A
|
+1.1% |
| 5 |
S
|
+12.2% |
| 6 |
T
|
-11.5% |
| 7 |
W
|
+1.8% |
| 8 |
S
|
- |
| 9 |
T
|
-11.2% |
| 10 |
L
|
-12.3% |
| 13 |
N
|
-7.2% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Norbys Farm Fleet locations across 2 US states.
Customer overlap
Who shops at Norbys Farm Fleet
Tracked chains Norbys Farm Fleet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends