Growth
LEGOLAND Discovery Center against its category
The biggest tracked US theme parks & attractions by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks LEGOLAND Discovery Center's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
W
Walt Disney World
|
+4.2% |
| 2 |
S
SeaWorld
|
+0.9% |
| 3 |
B
Busch Gardens
|
-5.3% |
| 4 |
H
Hersheypark
|
-7.3% |
| 5 |
K
Kings Island
|
+18.0% |
| 6 |
U
Universal Studios Hollywood
|
-4.6% |
| 7 |
U
Universal Orlando Resort
|
+0.3% |
| 8 |
U
Universal Studios
|
- |
| 9 |
K
Kalahari Resorts & Convention Center
|
-15.9% |
| 10 |
K
Kennywood
|
-11.3% |
| 73 |
L
LEGOLAND Discovery Center
|
-11.6% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked LEGOLAND Discovery Center locations across 9 US states.
Tracked stores by state
- New York 2
- Arizona 1
- California 1
- Illinois 1
- Michigan 1
- New Jersey 1
- Ohio 1
- Pennsylvania 1
- Texas 1
Customer overlap
Who shops at LEGOLAND Discovery Center
Tracked chains LEGOLAND Discovery Center customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
A
American Dream
100
American Dream
100
C
Columbus Zoo and Aquarium
63
Columbus Zoo and Aquarium
63
O
OhioHealth
30
OhioHealth
30
More trends