Growth
Kelly's Roast Beef against its category
The biggest tracked US sandwich & sub shops by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Kelly's Roast Beef's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Subway
|
+1.6% |
| 2 |
A
Arby's
|
-4.4% |
| 3 |
J
Jersey Mike's Subs
|
+3.5% |
| 4 |
J
Jimmy John's
|
-4.0% |
| 5 |
F
Firehouse Subs
|
+3.9% |
| 6 |
M
McAlister's Deli
|
+6.4% |
| 7 |
C
Charleys Cheesesteaks
|
-9.0% |
| 8 |
P
Potbelly Sandwich Shop
|
-6.1% |
| 9 |
P
Penn Station East Coast Subs
|
-7.7% |
| 10 |
J
Jason's Deli
|
-0.7% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Kelly's Roast Beef locations across 3 US states.
Tracked stores by state
Customer overlap
Who shops at Kelly's Roast Beef
Tracked chains Kelly's Roast Beef customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
S
Shake Station
96
L
Leo & Lucky's
80
O
Osaka Sushi and Grill
76
D
Detwiler's Farm Market
72
Detwiler's Farm Market
72
F
Ferraro's Italian Grille
72
M
Michelangelo 301 Pizza
64
B
Boston Logan International Airport
61
Boston Logan International Airport
61
E
Encore Boston Harbor
59
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