Growth
iFLY against its category
The biggest tracked US sport fitness facilities chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks iFLY's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Turning Stone Golf
|
+7.0% |
| 2 | C Circle B Farm | - |
| 3 |
P
Puttshack
|
-27.5% |
| 4 |
G
Get Air Trampoline Park
|
-15.5% |
| 5 |
T
TITLE Boxing Club
|
-7.4% |
| 6 |
S
Sky Zone
|
-4.1% |
| 7 |
P
Puttery
|
-19.9% |
| 8 | L Lowes Island Fitness | -6.6% |
| 9 |
M
Monster Mini Golf
|
-7.1% |
| 10 | O Outer Banks Pro | -14.6% |
| 21 |
I
iFLY
|
-8.6% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked iFLY locations across 7 US states.
Tracked stores by state
- Florida 3
- Maryland 2
- Virginia 2
- California 1
- Georgia 1
- North Carolina 1
- Pennsylvania 1
Customer overlap
Who shops at iFLY
Tracked chains iFLY customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
L
Little Creek Commissary
56
O
Oceana Commissary
47
Oceana Commissary
47
K
Kalahari Resorts & Convention Center
47
Kalahari Resorts & Convention Center
47
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