Growth
Good Nutrition against its category
The biggest tracked US vitamins & supplements by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Good Nutrition's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
GNC
|
-3.7% |
| 2 |
T
The Vitamin Shoppe
|
+4.0% |
| 3 | O One Stop Nutrition | +7.2% |
| 4 |
F
Fruitful Yield
|
+4.2% |
| 5 | N Nutrition World | +2.1% |
| 6 |
N
Nutrishop
|
+0.4% |
| 7 |
B
Bucked Up
|
-0.1% |
| 8 | S Supplement Superstores | -4.5% |
| 9 | K Killeen Nutritional Center | +18.7% |
| 10 | T The Herb Shop | +9.6% |
| 17 | G Good Nutrition | -1.0% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Good Nutrition locations across 3 US states.
Tracked stores by state
- Georgia 8
- North Carolina 1
- Utah 1
Customer overlap
Who shops at Good Nutrition
Tracked chains Good Nutrition customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
Health Unlimited
100
T
T.J. Maxx / HomeGoods
50
Y
Your Dekalb Farmers Market
47
Your Dekalb Farmers Market
47
S
Sevananda Natural Foods Market Co-op
46
C
City Farmers Market
44
B
Buford Highway Farmers Market
38
S
Senor Fiesta
32
1
124 Package
28
L
Legacy Beverage Center
26
N
Nam Dae Mun Farmers Market
23
Nam Dae Mun Farmers Market
23
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