Growth
Full Moon BBQ against its category
The biggest tracked US barbecue chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Full Moon BBQ's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Mission BBQ
|
+1.7% |
| 2 |
S
Sonny's BBQ
|
-6.6% |
| 3 |
R
Rudy's Country Store and Bar-B-Q
|
+11.0% |
| 4 |
C
City Barbeque
|
+17.8% |
| 5 |
B
Bill Miller Bar-B-Q
|
+0.2% |
| 6 |
F
Famous Dave's
|
-7.1% |
| 7 |
D
Dickey's Barbecue Pit
|
-12.3% |
| 8 |
S
Smokey Bones
|
-57.5% |
| 9 |
M
Moe's Original BBQ
|
+3.0% |
| 10 |
P
Pappas Bar-B-Q
|
+3.7% |
| 107 |
F
Full Moon BBQ
|
+15.5% |
Share of tracked category spend, indexed
Store footprint
Store map
16 tracked Full Moon BBQ locations across 2 US states.
Tracked stores by state
- Alabama 15
- Mississippi 1
Customer overlap
Who shops at Full Moon BBQ
Tracked chains Full Moon BBQ customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Central Alabama Electric Cooperative
100
Central Alabama Electric Cooperative
100
D
Dixie Electric Cooperative
67
Dixie Electric Cooperative
67
W
Wind Creek Casino & Hotel Wetumpka
65
M
Montgomery County Probate
50
R
Russell Do It Centers
48
W
Wind Creek Casino
48
Wind Creek Casino
48
M
Maplesville Supermarket
44
A
Alabama ABC Store
41
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