Growth
Frontera Mexican Kitchen against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Frontera Mexican Kitchen's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Frontera Mexican Kitchen locations across 1 US state.
Tracked stores by state
- Georgia 10
Customer overlap
Who shops at Frontera Mexican Kitchen
Tracked chains Frontera Mexican Kitchen customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
L
Lawrenceville
100
W
Will Henry's Tavern
74
C
Cabo's Mexican Grill
73
O
Off The Rails Mexican Cantina
72
B
Bare Bones Steakhouse
68
F
Friends American Grill
66
T
The Tavern at Sugar Hill
63
P
Peachtree Liquor
60
R
Ricos World Kitchen
59
T
The Branded Barrel
52
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