Growth
First Wok against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks First Wok's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 38 | F First Wok | -14.1% |
Share of tracked category spend, indexed
Store footprint
Store map
41 tracked First Wok locations across 17 US states.
Tracked stores by state
- Florida 7
- Indiana 5
- Illinois 4
- Pennsylvania 4
- Michigan 3
- Missouri 3
- New York 3
- New Jersey 2
- Ohio 2
- Arkansas 1
- California 1
- Colorado 1
- Connecticut 1
- Delaware 1
- North Carolina 1
- South Carolina 1
- Texas 1
Customer overlap
Who shops at First Wok
Tracked chains First Wok customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
B
Bulls Cork & Bottle
100
F
Forest Hills Foods
89
S
Stoplight Liquor
81
J
Jackson County Ems
71
Q
Qwik king
70
M
Mace's Package Store
67
S
Stucker Fork Water Utility
59
S
St. Clair Veterinary Clinic
57
C
Casey Nails
53
More trends