Growth
Chicken Guy against its category
The biggest tracked US chicken restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chicken Guy's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
|
-0.6% |
| 2 |
P
|
-2.1% |
| 3 |
Z
|
+4.7% |
| 4 |
W
|
-5.1% |
| 5 |
B
|
-0.9% |
| 6 |
R
|
+0.1% |
| 7 |
C
|
+6.9% |
| 8 |
S
|
-3.3% |
| 9 |
P
|
-1.3% |
| 10 |
A
|
+11.0% |
| 44 |
C
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Chicken Guy locations across 8 US states.
Tracked stores by state
- Florida 3
- Alabama 1
- California 1
- Michigan 1
- New Jersey 1
- Nevada 1
- Pennsylvania 1
- Texas 1
Customer overlap
Who shops at Chicken Guy
Tracked chains Chicken Guy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends