Growth
Candy Craze against its category
The biggest tracked US candy shop chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Candy Craze's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
See's Candies
|
+13.2% |
| 2 |
R
Rocky Mountain Chocolate Factory
|
- |
| 3 |
I
IT'SUGAR
|
-11.8% |
| 4 |
M
Malley's Chocolates
|
-1.8% |
| 5 |
G
Grandpa Joe's Candy Shop
|
+9.6% |
| 6 |
S
Sarris Candies
|
+12.2% |
| 7 |
G
Gertrude Hawk Chocolates
|
+3.2% |
| 8 | L Lindt | -21.3% |
| 9 | C Candy Kitchen | -12.0% |
| 10 |
R
Rocket Fizz
|
-7.5% |
| 152 | C Candy Craze | -12.7% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Candy Craze locations across 7 US states.
Tracked stores by state
- Arkansas 3
- Kentucky 2
- Louisiana 2
- Tennessee 2
- Texas 2
- New Mexico 1
- West Virginia 1
Customer overlap
Who shops at Candy Craze
Tracked chains Candy Craze customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fort Campbell Commissary
100
J
Jr Food Stores
46
B
Beach Oil Company
45
A
AM Express 9
43
C
Cinemark Huntington Mall
39
Cinemark Huntington Mall
39
F
Fresh and Fresh Market
38
W
Wyatt Johnson Automotive Group
38
W
Warren Rural Electric Co
36
H
Hi Road
36
E
El Mazatlan Mexican Restaurant & Grill
34
El Mazatlan Mexican Restaurant & Grill
34
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