Growth
Gertrude Hawk Chocolates against its category
The biggest tracked US candy shops chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Gertrude Hawk Chocolates's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
|
+7.8% |
| 2 |
I
|
- |
| 3 |
R
|
- |
| 4 |
M
|
+8.9% |
| 5 |
G
|
-4.9% |
| 6 |
S
|
+19.8% |
| 7 |
R
|
-13.1% |
| 8 | L Lindt | +1.1% |
| 9 | C Candy Kitchen | -15.6% |
| 10 |
G
|
+5.7% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked Gertrude Hawk Chocolates locations across 3 US states.
Tracked stores by state
- Pennsylvania 18
- New Jersey 2
- New York 2
Customer overlap
Who shops at Gertrude Hawk Chocolates
Tracked chains Gertrude Hawk Chocolates customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends